About Us

Serving our communities
since 1983

About Central Motor Group

Central Motor Group is a family-owned and operated Ford dealership with locations in Taupo and Rotorua, New Zealand. We have been serving the Central North Island since 1983, and we are proud to be one of the region’s biggest and most successful dealerships.

We offer a wide range of new and used Ford vehicles, as well as a full service and parts department. The Central Motor Group team is made up of experienced and dedicated professionals who are passionate about providing our customers with the best possible service. We believe that the best way to do that is to hire the best possible people, train them well, and give them the tools they need to succeed. We are committed to building long-term relationships with our customers, and we strive to provide them with exceptional service, every time.

Taupo CMG Store Front

Our history

Central Motor Group was founded in 1983 by Richard Blakeney-Williams Sr., bringing with him a long history in the automotive industry. The dealership was originally located in Taupo in the same building it stands in today, and quickly became one of the most successful dealerships in the region. In 2022, Central Motor Group opened a second location in Rotorua, to better serve the Central Plateau for everything Ford.

Today, Central Motor Group is still family-owned and operated, with Richard Sr.’s son, Richard Jr., now the Dealer Principal. Richard Jr. is committed to carrying on his father’s legacy of providing exceptional service to our customers.

Taupo CMG Store
Everest Sport boot open

Our customer service commitment

At Central Motor Group, we believe that customer service is the key to our success, and we are always striving to improve our offering. We offer a variety of services to our customers, including new and used vehicle sales, service and genuine parts, vehicle accessories, Ford loan cars, financing, Warrant of Fitness and tire shop.

Our service centres are state-of-the-art, and we provide a variety of amenities for customers to enjoy while waiting for their vehicle. Our comfortable customer lounges have Wi-Fi, tea and coffee bar, television, chilled water and magazines.

We are proud to be a part of the Ford family, and we are committed to providing our customers with the best possible Ford experience.