FORD IS NEW ZEALAND’S NEW BEST-SELLING LIGHT COMMERCIAL BRAND


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                                                        IS NEW ZEALAND’S NEW BEST-SELLING LIGHT COMMERCIAL BRAND main image
  • New Ford Transit with automatic transmission proves popular with customers and helps Ford hit historic achievement
  • Ford Ranger marks fourth year in a row as New Zealand’s favourite vehicle, fifth year as number one light commercial vehicle
  • Not a coincidence: Ford New Zealand shares a similar top spot with Ford of Europe where the Company is established as the best-selling commercial vehicle brand, and in the United States where Ford just celebrated 40 consecutive years of leadership in the van segment and 42 consecutive years of leadership with F-Series trucks

AUCKLAND New Zealand, 9 January 2019 – For the first time in the Company’s New Zealand history, Ford New Zealand has become the country’s best-selling light commercial brand in 2018. Bolstered by the arrival of the new Ford Transit with automatic transmission, Ford has taken pole position in the highly competitive and important segment.

The New Ford Transit has proven popular in New Zealand with 22 per cent year on year growth and New Zealand is not alone in its preference for the Transit; it’s currently the best selling cargo van in the world.

Ford’s 2018 light commercial leadership was also buoyed by the fourth consecutive year of the Ford Ranger being the number one overall best-selling vehicle in the country and by the largest margin yet between it and its nearest competitor.

“While the Ford Ranger’s overwhelming popularity continues, we’re also very happy about the positive response the new Ford Transit has enjoyed among commercial buyers and fleets that keep New Zealand working,” said Simon Rutherford, Managing Director Ford New Zealand. “We are very proud of the achievement and would like to thank all our customers for choosing Ford and all our dealer network for providing the fantastic customer service that has made it possible.”

Ford Transit Auto Arrives!
The new Ford Transit Custom arrived in June 2018 and set a new standard for one-tonne vans with a fresh design, all-new cabin and an advanced state-of-the art turbodiesel engine with 6-speed automatic transmission. Drivers have welcomed the all-new interior and enhanced features designed especially for innovators, smart-working tradies and entrepreneurs.

The new Transit Custom range now includes side curtain air bags, Ford’s Autonomous Emergency Braking with Pedestrian Detection as well as Adaptive Cruise Control and Lane Departure Warning with Driver Alert. These class leading features make it one of the best safety-equipped vans on the market, while also adding to the Transit Custom’s car-like comfort; an important factor when drivers often spend the entire day in the vehicle as part of their jobs.

Ford Ranger – A Tough Act. Followed.
Customers around New Zealand welcomed a new Ford Ranger in October 2018 and the new Ranger Raptor in November. The 2019 Ford Ranger line up has proven to be an even more capable pick-up with a combination of class-leading technology, safety and convenience features all combined in a package with lower running costs.

The 2019 Ranger was built on the capabilities and off-road credentials that has made the award-winning Ranger the most popular vehicle in New Zealand for four years running and the most popular ute in New Zealand for the last five years. In 2018, the Ford Ranger outsold its nearest competitor the Hilux by more than 1800 vehicles; the largest margin yet.

New 5 Year Warranty
Also introduced in 2018 and supporting both 2019 Ranger and Transit is Ford New Zealand’s new 5-year/150,000KM Warranty (whichever occurs first). The new five-year Ford Express New Vehicle Warranty included Ford Transit from 1 August 2018, and upon arrival in October the new 2019 Ford Ranger.

Ford New Zealand has been building a comprehensive after-sales care package since 2012, which already included highly competitive offerings for customers such as Sat Nav updates, Service Loan Cars, Roadside Assistance, Vehicle Report Cards and Service Price Menus.

About Ford Motor Company
Ford Motor Company is a global company based in Dearborn, Michigan. The company designs, manufactures, markets and services a full line of Ford cars, trucks, SUVs, electrified vehicles and Lincoln luxury vehicles, provides financial services through Ford Motor Credit Company and is pursuing leadership positions in electrification, autonomous vehicles and mobility solutions. Ford employs approximately 203,000 people worldwide. For more information regarding Ford, its products and Ford Motor Credit Company, please visit www.corporate.ford.com.​​